Credits - James Gifford

James Gifford Photography


Winner, Wildlife Photograph of the Year

Nature's Best Photography Africa 2016 

Finalist, BigPicture Photo Competition 2016

Silent Journey
One of the primary reasons I embarked upon my 2 year project in Savute, Botswana was to capture the rare behaviour of a fishing leopard. Four related leopards had been known to actively fish in the Savute channel, a river whih only started flowing in 2010 having been dry for 30 years. In 2013, when the water levels started to drop, the leopards discoverd the feast of catfish lying underneath but shortly afterwards, the annual flood arrived, rescuing the catfish and prompting one leopard in particular to learn how to fish in the flowing water, a feat only possible in precise conditions which occurred at night for just a couple of weeks a year. I converted a camera to infrared to try to captuire this nocturnal activity without disturbing the leopards but the necessary conditions never occurred again. When the channel finally dried into a handful of pools, the catfish were stranded and I spent many days over several weeks waiting by them hoping a leopard would come and take advantage. Eventually I was rewarded when this female, who was the most prodigious angler, arrived and plucked her writhing trophy from the murky water with ease.

Commended, Sony World Photography Awards 2018

Winner, Oasis Magazine Award 2017

Finalist, Africa Geographic Photographer of the Year 2017


Savute: Botswana's Wildlife Kingdom is an image-rich coffee-table book released in May 2017 by HPH Publishing. It is the product of two years spent photographing the incredible wildlife behaviour and changing environment in Savute in Botswana's Chobe National Park.

As well as co-authoring and publishing  "Wildlife Photography in Botswana: A Practical Guide" in 2010, I have contributed to a handful of other books both in terms of images and writing:

• Fodor's Compete Guide to African Safaris (2015, 2018) - Authored Botswana Chapter

• Bradt Guide to Africa Overland (2014) - Contributed Images

• Bradt Guide to Botswana (2014) - Contributed Images

• Discover Botswana Coffee Table Book (2013) - Contributed Images

• Picturesque Botswana - Struik (2009) - Contributed Images


I have had numerous articles and images published in a wide variety of publications.

                Front Covers

2018 January - Time for Kids Magazine  - Botswana Feature

2016 December - Outdoor Photography - Moment with Nature

2015 Winter - Travel Africa Magazine - Okavango Feature

2013 - September - Geographical Magazine - Investigating Wildlife Decline, Botswana

2013 Jan-Dec - SA 4x4 Magazine - Monthly Photo-Tip Feature

2012 Winter - Travel Africa Magazine - Botswana Feature

2012 October - Drive Out Magazine - Zimbabwe by Road

2012 Spring- Travel Africa Magazine - Savuti, Botswana

2010 November- Drive Out Magazine - Kubu Island, Botswana

2010 Autumn - BBC WIldlife Magazine - Zebra Crossing, Botswana

2010 September - The Times' Eureka Magazine - Wild Dog Science

2010 August - Africa Geographic Magazine - The Simiens, Ethiopia

2010 June - Go! Magazine - Makgadikgadi, Botswana

2010 Spring - Travel Africa Magazine - Bana Ba Letsatsi, Botswana

2010 March - CNN Traveller Magazine - Maun Festival, Botswana

2010 June - Go! Magazine - Makgadikgadi, Botswana

2010 Spring - Travel Africa Magazine - Bana Ba Letsatsi, Botswana

2010 March - CNN Traveller Magazine - Maun Festival, Botswana

2010 March - Go! Magazine - Nxai Pan, Botswana

2010-2016 Discover Botswana Magazine - Various Destination Features

2009 November - Real Travel Magazine - Djibouti Feature

2009 Summer - Travel Africa Magazine - Khumaga, Botswana

2009-2015 - Peolwane Magazine - Numerous Destination Features

2008 November - Real Travel Magazine - Namibia Feature


Photographing safari lodges requires a unique skill-set and understanding of light which I have built up over the last decade.

Whether shooting for a 5* luxury lodge, a research project or a local travel agent, my goal is to portray the ambience of the camp or the essence of the organisation without the need for words.


                                     Client List

• Africa Wild

• Beautiful Tours Botswana

• Elephant Back Safaris

• Coaching For Conservation

• Desert & Delta Safaris

• Chobe Game Lodge

• Dinaka Safari Lodge

• EcoExist

• Guma Camp

• Ker & Downey Botswana

• Kwando Safaris

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